The benefits of wool

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Breathable, temperature-regulating, odor-resistant, anti-static, easy-care, wrinkle-free, biodegradable, renewable and environmentally friendly. We can stay outdoors forever!

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nvironmentally friendly

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Wool is as natural as it gets! Grown on the backs of sheep, this fiber requires no scientific experiments to come into being. It’s pure nature, all the time. When you choose wool, you choose a fabric that’s kind to the earth.

Wool is a gift that keeps on giving. The sheep get a new, soft wool fleece every year—just like you might get a new haircut! This renewable cycle means we can continue to produce wool without running out. As long as the sheep graze happily in the fields, there will always be wool sweaters to keep us warm.

This is where wool really shows its mettle: when your favorite wool sweater one day has to be retired (which it won’t be anytime soon), it naturally returns to the earth. It doesn’t contribute to filling up landfills or ending up like synthetic fabrics. Wool naturally decomposes and even enriches the earth as it disappears. It’s the circle of life, wool’s way.

Think wool is high-maintenance? Think again! Wool naturally resists dirt and odors, so you don’t have to wash it as often. When it does need a cleaning, you can hang it outside in the fresh air and let nature do its thing. Or, if necessary, a quick trip to the washing machine on a gentle cycle will do the trick. Wool is also durable—it retains its shape and looks great wash after wash, making it an easy and practical addition to your wardrobe.

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ool breathes

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We’ve mastered the art of making wool into an inner layer that’s soft and comfortable against your skin. No more itchiness or discomfort—just pure, cozy comfort that feels as good as it looks.

Wool is an expert at managing moisture, thanks to its natural ability to absorb up to 30% of its own weight in moisture without feeling wet. Wool draws moisture away from your skin and releases it into the air, keeping you dry and comfortable all day long.

Who has time to iron? Wool doesn’t need to. Thanks to its natural elasticity and curl, wool resists wrinkles. You can throw a wool sweater in your bag, take it out hours later, and it will still look fresh and ready to wear.

Wool fibers have a natural outer layer that helps repel liquids and prevents dirt and grime from sticking, making it more resistant to stains. This gives you more time to wipe up spills and avoid permanent stains. Wool is a low-maintenance, high-reward choice for everyday wear, even when life gets a little messy.

ool protects you from the elements

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Sunburn isn’t just a skin problem—your clothes can suffer from sun damage too. Wool comes with built-in UV protection, naturally blocking harmful rays to keep you safe and your clothes looking fresh. Wool is your secret weapon
for all-day outdoor adventures, protecting you from the sun’s worst while keeping you comfortable.

One of wool’s unique properties is its ability to repel water. The natural outer surface of wool keeps you dry in light drizzle. And even when it gets wet, wool can absorb up to 30% of its own weight in moisture without feeling damp. This means you’ll stay comfortable, even in humid conditions.

The crimped structure of wool fibers creates a barrier that helps block wind, providing an extra layer of protection from the elements. When the gusts pick up, wool has you covered. Literally.

Unlike synthetics that can melt or catch fire, wool is naturally fireproof thanks to its high nitrogen and water content. To make wool burn, you need a lot of oxygen and a heat source of at least 570 degrees. Even under such extreme conditions, the chance of wool catching fire is very small. The fibers in wool and the tight weave prevent flames from spreading, and wool actually has a built-in ability to extinguish itself.

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ool is flexible & durable

Wool is as elastic as your favorite leggings, and will bounce back to its original shape no matter how much you move. This natural flexibility makes wool perfect for everything from workout clothes to everyday wear.

Wool is naturally antistatic, meaning it doesn’t attract lint, dust or dirt as easily as synthetic fibres. This keeps your wool garments looking fresher for longer and reduces the need for frequent washing.

Wool isn’t just good at keeping you warm—it’s smart at it too. The curly structure of wool fibers traps tiny air pockets, providing both insulation and breathability. This dual ability helps regulate your body temperature, keeping you warm in the cold and cool in the heat. Whether you’re hiking in the snow or jogging in a fresh breeze, wool adapts to your needs.

Think of wool as your personal thermostat. The fibers create millions of tiny air pockets that trap heat, keeping you warm without being bulky. It’s like having a cozy blanket that regulates your temperature to keep you comfortable, whether you’re facing a winter storm or just a cold office space.

Wool is naturally odour-resistant due to its unique fibre structure and chemical composition. The surface of the wool fibres has a protective outer layer that prevents the absorption of sweat and other odour-causing bacteria. In addition, wool fibres are highly breathable, allowing moisture to be quickly absorbed and released into the air, thereby reducing the build-up of sweat. The natural curl in wool also creates small air pockets in the fabric, which improves airflow and further reduces moisture retention. These properties make wool an ideal choice for clothes that stay fresh and odour-free, even after prolonged use.

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Benefits of Wool

And then a hero comes along, with the strength of premium, 100% RWS Merino Wool. A mid weight, warm neck piece designed for comfort. Our colour palette is designed to mix and match for versatile, everyday wear.

And then a hero comes along, with the strength of premium, 100% RWS Merino Wool. A mid weight, warm hat designed to sit comfortably under helmets or hoods. Our colour palette is designed to mix and match for versatile, everyday wear.

We know a thing or two about staying warm and we know a thing or two about half zip sweaters. Here's our latest update on our classic half zip style, crafted with a strong, honeycomb structured heavy knit in 100% Norwegian wool. Made to last.

And then a hero comes along, with the strength of premium, 100% RWS Merino Wool. Mid weight, warm, baselayer tights cut for the perfect fit. Our colour palette is designed to mix and match, for versatile, everyday wear.

We draw from the Ulvang archives with this vintage pattern, celebrating heritage and tradition. A premium quality sweater in a classic crew neck cut. Crafted from robust 100% Norwegian wool.

And then a hero comes along, with the strength of premium, 100% RWS Merino Wool. A mid weight, warm, crew neck base layer top, cut for the perfect fit. Our colour palette is designed to mix and match, for versatile, everyday wear.

We know a thing or two about staying warm and we know a thing or two about crew neck sweaters. Meet our classic sweater for everybody and everyday. Crafted from 100% Norwegian wool in a heavy knit structure and made to last.

Sporty but make it warm. An extra warm midlayer crafted for functionality and performance in a versatile full zip shape. Crafted from premium, Merino Wool fleece. Layer it up for extra warmth.

Recycled is the new black. A sleeveless wool pile vest crafted with versatility and warmth in mind. An elevated, unisex cut  with a relaxed fit that flatters. Our wool pile is made using recycled wool fibres. It's heavy weight and crafted to keep you warm.

Sporty but make it warm. An extra warm mid layer crafted for functionality and performance in our classic half zip shape. Crafted from premium, Merino Wool fleece. Layer it up for extra warmth.

Recycled is the new black. A full zip wool pile jacket crafted with versatility and warmth in mind. Our wool pile is made using recycled wool fibres. It's heavy weight and crafted to keep you warm. Cut for a classic silhouette.

Recycled is the new black. A hooded, half zip, wool pile jacket crafted with versatility and warmth in mind. Our wool pile is made using recycled wool fibres. It's heavy weight and crafted to keep you warm. A multifunctional, unisex, statement piece that's designed with a relaxed fit for easy layering.

Sporty but make it warm. An extra warm mid layer crafted for functionality and performance in a versatile full zip shape. Crafted from premium, Merino Wool fleece. Layer it up for extra warmth.

Benefits of Wool | Ulvang

The benefits of wool

nvironmentally friendly

ool breathes

ool protects you from the elements

ool is flexible & durable